Speaker Will Gurman
Speaker Will Gurman

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Will Gurman

VP, Content Strategy & Business Operations

Pluto TV

Will Gurman is VP of Global Partnerships and Content Strategy at Pluto TV. In his current role, Will works cross functionally to optimize the growth and performance of Pluto TV’s content partnerships and Paramount’s vast content library, and to expand the global reach and monetization of the content Pluto TV acquires. He sources, evaluates, and acquires TV series, films, sports, and digital content, to distribute across Pluto TV’s expanding FAST platform consisting of ad-supported live, linear channels and on-demand properties. In addition, he manages key partnerships with top entertainment and news networks, major studios, and indie distributors by delivering business reviews, optimizing content pipelines, and developing and executing against individualized strategic plans.

Prior to joining Paramount Streaming, Will was Senior Director of Content Acquisition and Strategy at Fullscreen, where he served a key role bringing Fullscreen’s SVOD service to market by shaping content strategy, budget plan, and programming schedule, and by sourcing and acquiring content for a millennial and Gen-Z audience.

Will began his career at Twentieth Century Fox Television in the Brand Management & Strategy group, where he evaluated opportunities and advised on strategies to maximize the value of all studio properties, including "The Simpsons," "Family Guy," "Glee," "Modern Family," "Homeland," "Sons of Anarchy," "How I Met Your Mother," "24" and "The X-Files."

Will graduated from Yale University with a B.A. in Political Science and earned an M.B.A. from UCLA Anderson.

Speaking on: Unpacking Monetization Strategies, Challenges, and Motivations in the World of FAST Channels.

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