As the founder and CEO of pocket.watch, Chris M. Williams sets the company’s vision as it entertains and inspires kids and families through digital-first content and sparks their imaginations with lifestyle products ranging from toys to toothbrushes. Ultimately, it creates global franchises for Generation Alpha and recently became the largest independent kids and family content studio, now offering a library of 70,000 videos and 15,000 hours available to distributors, as the demand for kids and family content on streaming platforms continues to grow. Chris's long career in media and entertainment includes serving as Chief Audience Officer of Maker Studios and founding venture-backed startup Take180, both which were acquired by The Walt Disney Company where Chris also launched Disney Online Originals, a division dedicated to the creation of Disney-branded short-form content. The earlier part of Chris’s career was spent at Yahoo, where he was one of the first 100 employees.