Session
Session

Friday, February 7
1:00pm - 1:45pm
Biscayne

CoLab Panel - Engagement Redefined: Collaboration, Co-Productions, and Immersive Experiences in the Streaming Era

CoLab Panel - Engagement Redefined: Collaboration, Co-Productions, and Immersive Experiences in the Streaming Era

Friday, February 7
1:00pm - 1:45pm
Biscayne

CoLab Panel - Engagement Redefined: Collaboration, Co-Productions, and Immersive Experiences in the Streaming Era

The rise of streaming platforms and immersive content formats has revolutionized how audiences interact with brands and entertainment. This panel delves into the transformative potential of collaboration and co-productions between brands, streaming platforms, and content creators. It explores innovative ways to produce engaging content, leveraging interactive elements like shoppable videos, live-streamed events, and gamified storytelling to deepen audience connections. Industry leaders will share insights on how these partnerships are reshaping storytelling and creating new avenues for integrating brands seamlessly into entertainment.


Featuring:

Hernán Cerdeiro

Chief Creative Officer Americas

Samy Alliance

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Alfonso Haces

Global Marketing Director

Beliv Company

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Juan Camilo Rodríguez

CEO

Dirty Kitchen

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Moderating:

Roko Izarra

General Director

PRODU

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For details about exhibition and sponsorship opportunities, please contact: natpesales@brunico.com

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