Roko Izarra is a prominent executive with a career spanning over 30 years in the Television, Advertising, and Technology industries in Latin America. Throughout his career, he has played a pivotal role in the evolution of these sectors, contributing to the success of numerous innovative projects. As the director of PRODU, he has demonstrated exceptional vision and an unwavering commitment to excellence, solidifying the company as a benchmark in the region. His passion for creativity and deep market knowledge have been instrumental in driving growth and transformation in an ever-changing industry.