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Friday, February 6
12:00pm - 12:30pm
Biscayne

Co-Lab Panel - Brand Strategy: Mapping out the models that work

Co-Lab Panel - Brand Strategy: Mapping out the models that work

Friday, February 6
12:00pm - 12:30pm
Biscayne

Co-Lab Panel - Brand Strategy: Mapping out the models that work

Leading studios share how smart brand partnerships can fuel creativity, open new revenue streams, and help great content connect with audiences in unexpected ways.

What is Co-Lab
Co-Lab is a day dedicated to the new collaborators and piece-meal financing models that have become the co-pro go-to in the current derisking-focused market reality. Spark future creative and business partnerships through taking part in panels and networking roundtables that address opportunities amid the industry's growing desire and urgency to coproduce.
From the growing copro appetite in key markets like the UK, to media agency / brand-funded interest - meet with and learn from the players who are navigating and investing in this space.

Featuring:

Zoe Fairbourn

Vice President, Entertainment & Culture Marketing

UTA United Talent Agency

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Janina Lundy

Executive Vice President and Head, Marketing & Brand Partnerships

Hartbeat

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Sponsors




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